AdvertisingCopywriting
#RI-6adb4584·2 months ago·
1
“Started using reviews for ad angles”
What Actually Happened
Switched from brainstorming to mining reviews for ad angles, saw 3x faster testing and better results
What I wish I knew
"Mining reviews can be a game-changer for ad copy"
Advice to Someone Facing This Now
If I could tell you one thing
"Use verbatim phrases from reviews, sort them into buckets, and rank by frequency"
Regret Index
1/10
Positive or neutral outcome.
Would make the same decision again.
Would make the same decision again.
Advice for Someone Facing This
Short, upvotable wisdom. The most helpful rises to the top.
No advice yet. Be the first to share wisdom.
Advertising Category
3
Advertising decisions logged. Avg regret 5.3/10 across the category.
Same Outcome Band
33%
of Advertising decisions land in the settled band the same as this one.
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